The Royals

Go f*ck yourself

Wild Secrets

As Australians found themselves in lockdown and – for some – spending a lot more time inside alone, we launched a campaign encouraging them to break the boredom of self-isolation with a little help from Wild Secrets sex toys. The campaign, appealing to Australians to ‘Go F*ck Yourself (for everyone’s sake)’, contributed to a two-fold increase in sales.

  • 168%increase in month-on-month sales

  • 200%increase in website visits

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