The Royals

Natural by name, natural by nature

Natural Chip Co

To help Snack Brands' The Natural Chip Co. take on a more established Australian chip manufacturer – Smith’s – we called on our animal friends to prove to our audience that all-natural doesn’t mean all-bland. Our photorealistic animation campaign, narrated by respected Australian actor Deborah Mailman, captured the hearts and minds of health-conscious Australian families.

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